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Alipay: a fine start for Ingenico and Monte-Carlo Société des Bains de Mer at the F1 Monaco Grand Prix

At the most recent Formula 1 Monaco Grand Prix, Ingenico Group announced the debut of its payment method Alipay for its long-time client Monte-Carlo Société des Bains de Mer (SBM). Events entail a need for mobile payments, so the system used included iSMP3 terminals and Axis omnichannel payment solution.

Monte-Carlo Société des Bains de Mer, leader in luxury tourism in Europe and key partner for major events in the Principality of Monaco, wanted to add Alipay to its payment-application portfolio; Alipay is a very popular payment method among Monte-Carlo Société des Bains de Mer’s Chinese clients. With the support of Ingenico Group and BNP Paribas, the acquiring bank of Alipay (the largest Chinese mobile payment and services platform operated by Ant Financial Services Group) in France and Monaco, Monte-Carlo Société des Bains de Mer began offering this payment method at the most recent Formula 1 Monaco Grand Prix.

The product of collaboration between Ingenico, Monte-Carlo Société de Bains de Mer and Alipay, this pilot deployment enabled Monte-Carlo Société de Bains de Mer to offer Chinese tourists a better purchasing experience and to grow its revenue. The launch was also the prelude to a broader roll-out of Alipay within Ingenico’s client portfolio.

This success shows that Ingenico is able to support its partners in the roll-out of the Alipay platform, in terms both of handling very tight deadlines and of fully integrating the service into merchants’ existing electronic-payment systems. Increasing the number of available payment methods at sales points grows merchants’ revenue and enhances customer satisfaction.’ declared Guillaume Pascal, Managing Director of Ingenico France.

Monte-Carlo Société des Bains de Mer, constantly seeking to provide exceptional experiences of outstanding quality everywhere it operates, is paying close attention to its clients’ new needs and habits. With this approach in mind, and following extensive technical monitoring of contactless payment, Monte-Carlo Société des Bains de Mer selected and chose to pursue a partnership with Alipay. We are proud to be one of the first luxury tourism operators in Europe to offer our clients this service, and we believe it will be a success this 2017 season.’ said Didier Boidin, General Manager of Hotel Operations and Procurement of Monte-Carlo Société des Bains de Mer.

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