With The Ingenico Marketplace, merchants benefit from a unique catalogue of value-added applications. Whether they are business, consumer engagement or extra sales apps, they help merchants to be more efficient, increase their revenue and offer a unique experience to the consumer.
Every day, merchants have to deal with time-consuming tasks, like employee management, stock availability, transaction reporting… These are hard to manage in an efficient and organized way. Thanks to The Marketplace, merchants benefit from apps to help them perform all of these tasks quickly and very easily. They can then focus on their core business.
With apps like electronic loyalty cards, ratings or promotion enablers, the terminal becomes the ultimate point of interaction with the consumer in-store. The Marketplace not only brings increased interaction, but also offers a deeper insight into merchants’ audiences thanks to data analytics. Relationships between merchants and their customers have never been stronger!
Whether the merchant is selling horoscopes or prepaid taxi rides, phone top-ups or lottery tickets, suggesting making a donation or providing additional warranties for a product, they are selling additional products or services to their customer. There is a world of possibilities here for merchants to generate new revenues, and the imagination of the developers is the only limit.