Enabling the cash-based societies with financial services requires “Proximity” meaning education, assistance and building trust around the Financial Inclusion program. Ingenico Group believes that these adoption barriers are easily removable by leveraging a network of banking advocates outside of the brick-and-mortar branches where the program representatives (such as Branchless Agents)…
To do so, the program representatives need one single point of interaction to achieve “proximity”. Equipped with Ingenico Smart Terminals, they are able to enroll the unbanked population and get them familiar with the financial ecosystem. In fact, they capture the enrollment information (know-your-customer (KYC) information) and are capable to access the account information on the same terminal to answer any query that consumers have. They can also initiate transactions for their customers to make them trust the service and be more comfortable with electronic payments.
Our solutions drive the adoption of the services step by step by the unbanked.
Ingenico Smart Terminals support multi-applications including banking services and traditional payment applications. Terminals become a secure banking tool allowing the enrollment of new customers in the program and the funding of the issued accounts:
Providing help and assistance removes the adoption barriers. The program representative (such as branchless agents or local merchants) can provide value-added services to their customer by initiating transactions for them or responding to any query related to account management.
We offer, thanks to our platform, a whole range of services to the end users. Account holders initiate transactions easily via mobile phones, laptops or payment cards.
Branchless Banking in Africa
This infographic describes the current state of the unbanked African adult population and explains why branchless banking is the answer to make financial inclusion come true.
"When the hard-to-reach become your preferred customers
Finc / the offering which addresses financial inclusion challenges"
Video use Case / "It's Africa's Time"
This new episode tells the success story of Equity Bank’s Branchless Banking program in partnership with Ingenico Group.