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Erisler Gida Turkey deploys Ingenico’s mobile payment solution for sales to its bakeries 06 duben 2012

Erisler Gida Turkey deploys Ingenico’s mobile payment solution for sales to its bakeries

Istanbul – April 6, 2012. Ingenico (Euronext : FR0000125346 - ING), leading worldwide provider of payment solutions, today announces that the field use of its iPA280, developed as the first combined handheld PDA and POS solution, is expanding in Turkey.

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Ingenico PayPDA iPA280
The Ingenico’s iPA280 - the first combined handled PDA and POS solution - is chosen by Gilda Erisler for its distribution and sales to bakeries and bread production centers in Turkey.
The collaboration between Ingenico Turkey and Erisler Gida marks the first rollout of the iPA280 in the food sector in the country, and the beginning of a new era for Erisler Gida in the way flour is sold to bakeries and bread production centers.

Erisler Gida, one of Turkey’s leading companies in the flour sector, exporting to more than 50 countries, selected Ingenico’s iPA280 mobile terminal for its distribution and sales to bakeries and bread production centers throughout Turkey to increase the speed of client transactions and overall operational efficiency. Erisler Gida will carry out both sales and collections on the iPA280, and thus plans to significantly optimize its operations out in the field.

All of the operations will be carried out on the iPA280: field sales, distribution, stock control and collection. The company will also be able to automate operational processes and relieve the bookkeeping workload whilst at the same time transmitting the orders, previously received by telephone and fax, over directly and preventing errors arising from communication problems.

Featuring integrated smart card, magnetic strip and contactless readers alongside an easy-load thermal printer, plus a barcode reader for powerful data capture and acquisition, the unique Ingenico iPA280 eliminates the need for multiple terminals while increasing the speed and value of each consumer interaction. Its comprehensive set of connectivity options, including Bluetooth, Wifi and GPRS/Edge assure flexible mobile operation, with location-based services delivered via an external GPS receiver.

The application developed by the Ingenico Turkey team as a specific response to Erisler Gida’s business processes allows all sales made to bakeries and bread production centers out in the field to reach their headquarters simultaneously, so stock control and sales can be monitored concurrently. The scope of the project also includes the Ingenico Shared POS system, and integrates the option for payment in installments.

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